Accelerate and automate
ROAS & Profit growth
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“Our mobile games scaled up 1.5 - 2X within 3 months of using Cost Center. It is way beyond a BI tool, Cost Center is our team's ultimate source of truth, enabling seamless collaboration to drive effective growth strategies.”
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Tú Nguyễn Ngọc
“Cost Center allows us to optimize our bidding strategy for different networks and campaigns. We have seen great results in terms of improved UA performance and cost savings.”
Pham Tien Dat
“Utilising Cost Center has proven to be instrumental in optimising our advertising costs and enhancing product efficiency. It significantly reduces workload across various departments within the company.”
Nguyen Anh Duc
The BI tool for fast growing studios
"Utilising Cost Center has proven to be instrumental in optimising our advertising costs and enhancing product efficiency. It significantly reduces workload across various departments within the company."
“Our mobile games scaled up 1.5 - 2X within 3 months of using Cost Center. It is way beyond a BI tool, Cost Center is our team's ultimate source of truth, enabling seamless collaboration to drive effective growth strategies.”
“Cost Center allows us to optimise our bidding strategy for different networks and campaigns. We have seen great results in terms of improved UA performance and cost savings.”
Leverage the power
of automation to accelerate
in
profitability
1
UA Bid Automation
Design bid logic based on metrics thresholds to optimise for ROAS
2
Creatives Management
Ad assets library to upload/update creatives across multi ad networks
3
LTV, ROAS Prediction
Predict profitability to optimise Ad/IAP monetisation strategy
4
Game Level Analytics
Drive retention with insights on player behaviour by level & events
Explore more unique features for mobile gaming studios to optimise UA, Creatives and Game Play.
320hrs
Amanotes saves in manual UA analysis & campaign bid changes
Zoom in on growth opportunities to acquire, engage and retain
70%
Platform cuts manual tasks,
boosts efficiency
One Master BI for the
mobile gaming / apps industry
Visualise data without code
All Teams
Connect over 25 data source to build your data pipeline without an in-house data team
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Real users verification
UA
Improved user legitimacy with 3-point check against MMP, Mediation and Analytics
Player behaviour insights
Product
In-depth user-level & game-level performance (Country, Variants, Versions, Campaigns etc)
Identify trending ad creatives
Creatives
Focus on designing creatives with styles and themes that capture impressions and conversions
Cross functional collaboration
All Teams
Invite users with roles and permissions to give full or limited data access to the data
Real-time notifications
UA / Product
Get alerts for automated bid triggers and outlier metrics performances
Visualise data without code
Connect over 25 data source to build your data pipeline without an in-house data team
Real users verification
Improved user legitimacy with 3-point check against MMP, Mediation and Analytics
Player behaviour insights
In-depth user-level & game-level performance (Country, Variants, Versions, Campaigns etc)
Identify trending ad creatives
Focus on designing creatives with styles and themes that capture impressions and conversions
Cross functional collaboration
Invite users with roles and permissions to give full or limited data access to the data
Real-time notifications
Get alerts for automated bid triggers and outlier metrics performances
Simplify growth operations,
focus on efficiency.
Get Started
CONVERGING DATA SOURCES
Unified User Acquisition Data
Let us do the heavy-lifting. Connect your ad networks, attribution services and mediation services to populate performance data all into one view.
View more features →.png)
BETTER THAN JUST INSIGHTS
Actionable insights
Understand how different UA metrics co-relate to identify trends for campaign optimisation. Monitor KPIs such as LTV, ROAS, Stickiness in one view.
View more features →FINDING NEXT STEPS
Define UA strategies & automate for results
Manage and optimise CPI, CPA or ROAS campaigns using Cost Center's UA frameworks to scale up your mobile games with growth in daily revenue
View more features →
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